NSW VISITOR GUIDE
Local information for visitors travellers across NSW www.nswvisitorguide.com.au
NSW TOURISM MARKET
NSW attracts 92 million domestic visitors who spent $25 billion and stay 97 million nights.
NSW REGIONAL TOURISM MARKET
NSW Regions attract 58 million domestic visitors who spent $12.5 billion and stay 47 million nights.
NSW VISITOR GUIDE TARGET AUDIENCE
Domestic visitors who drive to their destination and are aged over 50.
Why this target?
91% of visitors drove to their destination in NSW.
50% of domestic NSW visitors are over 50